Broadcast Meteorology Award Winner Conveys Serious Science, Serious Fun

January 27, 2011 · 0 comments

Bryan Busby, chief meteorologist for KMBC-TV in Kansas City, is the 2011 recipient of The AMS Award for Broadcast Meteorology. Busby received his award Wednesday evening at the 91st AMS Awards Banquet, held at the Washington State Convention Center in Seattle.

Established in 1975, the AMS award for Broadcast Meteorology recognizes a broadcast meteorologist for sustained long-term contributions to the community through the broadcast media, or for outstanding work during a specific weather event. Busby , who is the number one-rated meteorologist in the Kansas City metro area, was selected as this year’s winner for outstanding weather communication, mentorship, and sustained dedication to the public, and for service to the AMS broadcast community.

Busby has been a fixture on TV in Kansas City for 26 years. The Front Page caught up with him to learn about how he connects to the community and delivers weather information and forecasts that viewers can easily understand and use. “Not everyone goes through dynamic meteorology, therefore the only way to relate to them is to give them an analogy or another term that they can relate to, and hopefully through that there’s some tacit education—they don’t know that they’re learning while just listening. That’s the key.”

During the interview, which you can view below, he relays tales of the fun the station has with him on-air each Ground Hog’s Day, as well as a touching moment where he tells about visiting a nursing home and talking with an elderly viewer who is a big fan: “I said, it must get lonely, since she outlived her husband, and all the grandkids moved away and all the kids moved away. And she said, ‘No, no. My friends visit me every day … you’re one of them.’ And it just hit me like a ton of bricks.” He says for someone to take away something meaningful from the very brief time he’s on and then feel comfortable enough to say something like that to him “still just blows me away.”